Author Archives: RobStuart
Should Big Business be scared of Social Media?
Social Media Most, if not all multinational organisations have a presence in social media now. Whether it’s Facebook, Twitter, Pinterest or all of the popular networks, most big businesses have seemingly caught up. It does seem however that despite this natural progression for organisations, there is always room for caution. One key … Continue reading
The #Trending Games
Social Media The impact that Twitter had on the London 2012 Olympic games has had copious amounts of attention from various sources of media throughout the games. The social micro-blogging network has accommodated a newly intensified level of opinion diversity never really seen before at a global event of this kind. It … Continue reading
Google Penguin – Have You Been Left In The Cold?
Social Churn, Social Marketing, Social Media Search engine optimisation has changed fundamentally, and as a result the Internet is maturing. Google’s recent ‘Penguin’ update seeks to punish websites that have thus far been using archaic ‘black hat’ techniques, and reward those that create and publish content that is both new, and can attract a large, interested … Continue reading
